KEVIN LEUNG
A CREATOR who obServes the world and SHAPES the future
Greetings! I'm Kevin Leung, an award-winning industrial designer hailing from the vibrant city of Hong Kong. Having graduated from the Hong Kong Polytechnic University, I've embarked on a dynamic journey in the realm of design.
Currently, I serve as a senior product designer at Signify, formerly known as Philips Lighting, where I orchestrate the transformation of ideas into tangible innovations. My role encompasses a myriad of responsibilities, spanning comprehensive design development, strategic design systems, product strategies, and the creation of compelling value propositions.
Prior to my tenure at Signify, I honed my craft within the realms of renowned international corporations such as Royal Philips, Accenture, and Native Union. Through these experiences, I've had the privilege of collaborating with esteemed global and local clients like Siemens Healthneers, Cartier, Midea, and Vatti, among others.
My design journey traverses diverse industries, including medical devices, consumer electronics, personal care, luxury goods, and household appliances. Each project I undertake serves as a testament to my unwavering commitment to excellence and innovation, leaving an indelible mark on the products and experiences I craft.
What I Believe IN DESIGN...
As an industrial designer, I believe that our job is about more than just making things look "fancy." Good design is about understanding the context in which a product or system will be used, and it's about understanding the true needs of the people who will be using it. This requires research and user testing to gather information and insights, and it requires creativity and problem-solving to find the best solution to a design challenge.
Effective communication with stakeholders is an important part of the design process. This includes not only the users of a product or system, but also other parties who may be impacted by the design or who have a stake in its success. This could include business stakeholders, such as the company that will be producing and selling the product, as well as regulatory bodies or community groups who may be affected by the design.
By actively engaging with stakeholders and listening to their concerns and needs, designers can gain valuable insights that can inform the design process. This may involve conducting interviews, focus groups, or surveys to gather feedback, or it may involve collaborating with stakeholders to co-create solutions.
But what makes a solution "best"? In my opinion, it's not just about aesthetics or trendy features. It's about finding a solution that is effective, affordable, and ethical. This means taking into account the functional needs of the product, as well as the needs and limitations of the people who will be using it. It also means considering the potential impact of the design on the environment and on society as a whole.
Designers have the power to create products and systems that improve people's lives and make the world a better place. But to do this, we must go beyond surface-level appearances and really understand the context and needs of our users. By using research and user testing to inform our designs, and by evaluating and choosing the smartest and most responsible solutions, we can create meaningful and impactful designs that truly make a difference.
Internview expert in hospital for understanding the user journey
Participate the co-creation workshop for defining the value proposition of the product
Make low fidelity mock-up to role play the scenario of using a immune analyzer in hospital
Create and utilize stimulus and tool card in stakeholder interview
Imagining the possible future of the product and generate potential ideas in design workshop.